Lancaster, PA
(717) 573-6406

Meet Our Team

The Family Behind AdvancedTech

For more than 40 years, the Kocher family and our care team have helped Lancaster County hear — and live — better.

40+
Years serving
6
Team members
3
Generations

Founders

Ed Kocher, ACA, BC-HIS & Char Kocher

Ed Kocher, ACA, BC-HIS & Char Kocher

Audioprosthologist & Board-Certified Hearing Instrument Specialist

Ed chose this field to help people experience better hearing and a better quality of life. He takes a personal, education-first approach with every patient and only recommends solutions that fit their specific needs. Outside the office, Ed enjoys time with family, traveling, and golf.

Audiologist

Christopher Kocher, Au.D.

Christopher Kocher, Au.D.

Doctor of Audiology

Growing up in a family devoted to better hearing made becoming a Doctor of Audiology a natural path for Christopher. He is passionate about improving lives through clearer hearing and communication, and is helping grow AdvancedTech Hearing Aid Centers across Lancaster and other parts of Pennsylvania.

Hearing Instrument Specialists

Jennifer Kocher, BS, HIS

Jennifer Kocher, BS, HIS

Hearing Instrument Specialist & Marketing Director

Jennifer's family has been in the hearing industry for more than 40 years, alongside her sister Farrah and brother Christopher. In addition to leading marketing, she holds her PA Department of Health Dispensing Credentials and loves seeing patients light up when they realize how much more of the world they can hear. Off the clock, she's with her two young boys — at the beach in summer and the slopes in winter.

Cindy Lipman, HIS

Cindy Lipman, HIS

Hearing Instrument Specialist

Cindy was inspired to enter the field while helping her father navigate hearing loss. She completed her apprenticeship at AdvancedTech in 1995 and has been caring for patients ever since — treating them like family and building lifelong relationships. When she's not at work she's with her grandkids, hiking near her mountain home, or hunting down new lighthouses and caves to explore.

Patient Care Coordinators

Kelly Heaton

Kelly Heaton

With AdvancedTech Hearing Aid Centers since 2011

Kelly loves seeing patients rediscover sounds and conversations they thought were lost, and finds real meaning in helping the generation that came before her. At home, she enjoys flower gardening, cooking for her family, and checking things off her to-do list.

Reba Wissler

Reba Wissler

With AdvancedTech Hearing Aid Centers since 1995

Reba has been with AdvancedTech since 1995 and has watched hearing technology evolve dramatically over 25+ years. She focuses on making every office or in-home visit a smooth, welcoming experience — scheduling appointments and answering questions so patients can focus on hearing their best.

Ready to meet us in person?

Schedule a free hearing test or give our team a call today.

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